| The trend of showrooming and webrooming behaviors of the consumers in Ho Chi Minh City D Minh Proceedings of the 3rd IBEA International Conference on Business, Economics …, 2015 | 9 | 2015 |
| An Emerging Marketing Technology: Sensory marketing applied in Retail industry DT Minh, PTT Ly The Second International Conference on The Secret of Japanese Economy: The …, 2015 | 7 | 2015 |
| How transformational leadership, workplace spirituality and resilience enhance the service recovery performance of FLEs: a theoretical integration of COR theory and SDT HT Kim Quy, MD Tran, DT Minh Journal of Organizational Effectiveness: People and Performance, 2023 | 6 | 2023 |
| Development of Non-Store Retail in the Globalization Era DT Minh, LEAH Tram Ho Chi Minh: Conference Paper, 2016 | 5 | 2016 |
| Components of brand equity: the case of Binh Thuan dragon fruit NTN Huyen Journal of Economic Development, 2014 | 5 | 2014 |
| Competition and Integration of academic education and vocational training in ASEAN Economic Community DT Minh Đại học An Giang, 2015 | 4 | 2015 |
| Location-based service information disclosure on social networking sites: The effect of privacy calculus, subjective norms, trust, and cultural difference T Van Binh, DT Minh, LTH Linh, T Van Nhan Information Services & Use, 1-25, 2023 | 3 | 2023 |
| Factors affecting consumer’s bargaining behavior: The case of fashionable clothing DT Minh, PTY Linh, HTK Nhan, NTH Trang, TLNT Uyen, PK Xuan HCMCOUJS-ECONOMICS AND BUSINESS ADMINISTRATION 10 (1), 2020 | 3 | 2020 |
| Giáo trình Marketing căn bản DT Minh NXB Thống Kê, thành phố Hồ Chí Minh, 2014 | 3 | 2014 |
| The Integrations with Augmented Reality Advertisements from the Perspectives of Vietnamese Consumers DT Minh, HC Long, TT Vy Journal of Hunan University Natural Sciences 47 (9), 2020 | 2 | 2020 |
| How gamification affects online shopping behavior: An approach with youngsters (aged 16 – 30) DT Minh, LVL Oanh, Nguyen, D.Q. Cogent Business & Management 2256076 (2256076), 1-13, 2023 | 1* | 2023 |
| Mitigating the negative emotions of employees in times of crisis: The role of workplace spirituality and employees' creative adaptability HTK Quy, MD Tran, DT Minh Global Business and Organizational Excellence, 2023 | 1 | 2023 |
| Phân tích sự ảnh hưởng của đặc điểm video quảng cáo trực tuyến trên nền tảng Youtube lên sự bị xâm nhập của người xem dẫn đến hành động bấm bỏ qua hay xem tiếp DT Minh, ctg Tạp chí Nghiên cứu Kinh tế và Kinh doanh Châu Á 32 (10), 96-119, 2022 | 1 | 2022 |
| Emotions and Video Sharing Behavior on Facebook of Young Generation DT Minh, THL LE, NLH NGUYEN International Conference on Emerging Challenges: Business Transformation and …, 2021 | 1 | 2021 |
| Perceived Risk of Sharing Other People's Information on Facebook: The Perspective of Young People in Ho Chi Minh City, Vietnam DT Minh, ctg Management Review: An International Journal 16 (2), 69-85, 2021 | 1 | 2021 |
| Components of brand equity of Binh Thuan Dragon fruit NQ Le, BV Nguyen, DT Minh Science and Technology Development Journal 17 (2), 85-94, 2014 | 1 | 2014 |
| Influential celebrities through brand co-creation by music video: how does it change perceived brand quality and impact on purchase intention? N Joe, DT Minh International Journal of Electronic Marketing and Retailing, 2024 | | 2024 |
| Perceived hypocrisy, brand distance in luxury branding: multidimensional measurement to CSR skepticism DT Minh, N Phuc, L Tien, V Linh, C Tu, N Nhung The Mystique of Luxury Brands Conference (MLB 2023), 54, 2023 | | 2023 |
| Do luxury brands have to trade off for sustainability? DT Minh, LHQ Chi, DVH Hai, LLT Khanh, PTH Trang The Mystique of Luxury Brands Conference (MLB 2023), 31, 2023 | | 2023 |
| Employees’ belief restoration in a crisis context: the role of servant leadership, workplace spirituality, and proactive personality HTK Quy, MD Tran, DT Minh Human Resource Development International, 2023 | | 2023 |
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