| Cross-cultural differences in the effect of received word-of-mouth referral in relational service exchange JH Schumann, F Wangenheim, A Stringfellow, Z Yang, V Blazevic, ... Journal of International Marketing 18 (3), 62-80, 2010 | 166 | 2010 |
| Drivers of trust in relational service exchange: understanding the importance of cross-cultural differences JH Schumann, F Wangenheim, A Stringfellow, Z Yang, S Praxmarer, ... Journal of Service Research 13 (4), 453-468, 2010 | 149 | 2010 |
| Personal values and mall shopping behavior: The mediating role of attitude and intention among Chinese and Thai consumers Y Cai, R Shannon Australasian Marketing Journal 20 (1), 37-47, 2012 | 111 | 2012 |
| Private-label grocery shopping attitude and behaviour: A cross-cultural study R Shannon, R Mandhachitara Journal of Brand Management 12 (6), 461-474, 2005 | 98 | 2005 |
| Personal values and mall shopping behaviour: The mediating role of intention among Chinese consumers Y Cai, R Shannon International Journal of Retail & Distribution Management 40 (4), 290-318, 2012 | 95 | 2012 |
| The influence of country image on luxury value perception and purchase intention K Vijaranakorn, R Shannon Journal of Asia Business Studies 11 (1), 88-110, 2017 | 85 | 2017 |
| Materialism and life satisfaction: The role of religion V Rakrachakarn, GP Moschis, FS Ong, R Shannon Journal of religion and health 54, 413-426, 2015 | 81 | 2015 |
| Causal path modeling of grocery shopping in hypermarkets R Shannon, R Mandhachitara Journal of Product & Brand Management 17 (5), 327-340, 2008 | 76 | 2008 |
| Sustainable consumption research and the role of marketing: A review of the literature (1976–2021) M Haider, R Shannon, GP Moschis Sustainability 14 (7), 3999, 2022 | 63 | 2022 |
| Why private label grocery brands have not succeeded in Asia R Mandhachitara, RM Shannon, C Hadjicharalambous Journal of Global Marketing 20 (2-3), 71-87, 2007 | 61 | 2007 |
| A bibliometric review of the knowledge base for innovation in sustainable development R Vatananan-Thesenvitz, AA Schaller, R Shannon Sustainability 11 (20), 5783, 2019 | 57 | 2019 |
| Effects of family structure and socialization on materialism: a life course study in Thailand HV Nguyen, GP Moschis, R Shannon International Journal of Consumer Studies 33 (4), 486-495, 2009 | 55 | 2009 |
| The Transformation of Food Retailing in Thailand 1997-2007 R Shannon The Changing Face of Retailing in the Asia Pacific 1, 76-89, 2010 | 52 | 2010 |
| The dark side of social media: content effects on the relationship between materialism and consumption behaviors A Pellegrino, M Abe, R Shannon Frontiers in psychology 13, 870614, 2022 | 33 | 2022 |
| Waning vigilance and the disposition effect: Evidence from Thailand on individual investor decision making MA DeWeaver, R Shannon The Journal of Socio-Economics 39 (1), 18-23, 2010 | 30 | 2010 |
| The expansion of modern trade food retailing in Thailand R Shannon The International Review of Retail, Distribution and Consumer Research 24 (5 …, 2014 | 26 | 2014 |
| Toward achieving sustainable food consumption: Insights from the life course paradigm GP Moschis, A Mathur, R Shannon Sustainability 12 (13), 5359, 2020 | 22 | 2020 |
| Explaining older consumers' low use of the internet J Thanasrivanitchai, GP Moschis, R Shannon International Journal of Internet Marketing and Advertising 11 (4), 355-375, 2017 | 14 | 2017 |
| The effect of time stress on store loyalty: A case of food and grocery shopping in Thailand B Kongarchapatara, R Shannon Australasian Marketing Journal 24 (4), 267-274, 2016 | 14 | 2016 |
| Achieving Sustainable Development Goals for people with disabilities through digital technologies N Pulsiri, R Vatananan-Thesenvitz, K Tantipisitkul, TH Aung, AA Schaller, ... 2019 Portland International Conference on Management of Engineering and …, 2019 | 11 | 2019 |
George MoschisGeorgia state universityVerified email at gsu.edu
